templates/sales & leads/lead-scorer-router
WebhookCodeSwitch

Lead Scorer & Router

Score every lead 0–100, route Hot / Warm / Cold

Lead Scorer & Router workflow in n8n

Stop sorting leads by hand. Every lead that hits your form is scored 0–100 on budget, company size, urgent words and business email – then routed Hot, Warm or Cold in under a second, with the reasons attached.

What’s inside

  • Ready-to-import n8n workflow (.json)
  • A Scoring Settings node – change every threshold and weight without touching code
  • Hot / Warm / Cold branches ready for Slack, Gmail, WhatsApp, Google Sheets or any CRM
  • Sticky-note instructions right on the canvas
  • 7-page PDF setup guide: import, connect your form, tune scoring, connect Slack/Sheets, test and troubleshoot

Tested before shipping

We ran real leads through it on n8n 2.4: a $5k budget, 15-person team, “need it this week” lead scored 82 → Hot. Incomplete or empty submissions are handled safely and never crash the flow.

Requirements

  • n8n (self-hosted or n8n Cloud), recent 1.x or 2.x
  • Any form or tool that can send a webhook (POST)

License

Use it in your own business and in your client work. Please don’t resell the template itself.

Sample output

lead-scorer-router · outputJSON
{
  "name": "Priya Sharma",
  "email": "[email protected]",
  "company_size": 15,
  "budget": 5000,
  "score": 82,
  "tier": "hot",
  "reasons": "budget ≥ 5000, team ≥ 10, urgent: \"this week\", business email",
  "action": "Sales alert sent"
}

Want this wired into your stack?

We can connect it to your CRM, Slack or WhatsApp and tune the scoring for you.

FreeGet it free